Starbucks and Chase Introduce Starbucks Rewards Visa Prepaid Card
Starbucks is all about making the right moves, it seems! The coffee giant and JPMorgan Chase announced the launch of the Starbucks Rewards Visa Prepaid Card, allowing customers to earn Starbucks Rewards by making purchases outside of Starbucks stores.
The companies initially announced this product in 2016. Cardholders will be able to use the card anywhere that accepts Visa and earn “Stars,” Starbucks’ version of points, for purchases. This is the second cobrand that Chase and Starbucks introduced this year, following the launch of the Starbucks Rewards Visa Card in February.
“As we continue to expand and strengthen our digital relationships with customers, we want to make sure we’re providing choices that are both rewarding and meet their preferences in how they engage with us,” said Matt Ryan, chief marketing officer for Starbucks. “This reloadable Visa Prepaid card is a unique and modern option that gives customers one more way to earn more Stars and Rewards through everyday spend, in a way they haven’t been able to before.”
And the firms have partnered on other initiatives in the past, like Starbucks’ acceptance of Chase Pay, Chase’s mobile wallet, as a payment option in-store and in the Starbucks app.
READ MORE: https://news.starbucks.com/press-releases/starbucks-and-chase-introduce-starbucks-rewards-visa-prepaid-card