Starbucks Is Named After A Character In Moby-Dick…
In an interview with The Seattle Times, Starbucks co-founder Gordon Bowker told the story of how they arrived at the name. At first, they were going through a list of words beginning with “st” because they thought those were powerful.
“Somebody somehow came up with an old mining map of the Cascades and Mount Rainier, and there was an old mining town called Starbo,” he said. “As soon as I saw Starbo, I, of course, jumped to Melville’s first mate [named Starbuck] in Moby-Dick.”